Press & Features

In the
media.

Articles, interviews, and posts where I've shared thinking on product, fintech, and building in APAC.

Press

Mandai X · Press release
KFC and Mandai X kick off Children's Day with a year-long Ranger Buddies collaboration

From 1 October 2026, KFC restaurants across Singapore become Ranger Buddies Outposts, where children discover wildlife through collectible cards and digital missions — the partnership I led from first conversation to launch.

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LinkedIn

LinkedIn · Belina Lee
Ranger Buddies and KFC Singapore launch a year-long Children's Day collaboration

Belina Lee of Mandai X on why Ranger Buddies was created and how the KFC Singapore partnership brings wildlife discovery to family meals through collectible cards and digital missions — with a shout-out to the Ranger Buddies team.

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LinkedIn · Sanjiv Shah
Announcing the successful launch of Igloo's direct-to-consumer platform

Super proud to share the launch of Igloo's B2C platform across Southeast Asia — a 0→1 build that delivered 20x+ growth in gross written premium.

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